The purpose for this help file is to break down the terms that are frequently used so that the process of creating a website with Aro is simple and not daunting.
To help understand the jargon, we will use the analogy of starting a new business in a shopping centre.
First you need to decide on a business name, let's call this the 'Domain'. Then you will need to purchase that business name (Domain) from somewhere, this is called the 'Domain Registrar'. Next you will need to open that shop in a physical place somewhere so that the public can find it, this is call the 'DNS' or Domain Name Server. Say you opened that shop in a Westfield Shopping Centre, this is called the 'DNS host'.
What is a Domain Name?
A domain name is your website name. A domain name is the address where Internet users can access your website. eg. www.arosoftware.com
A domain name is used for finding and identifying computers on the Internet. Computers use IP addresses, which are a series of numbers. However, it is difficult for humans to remember strings of numbers. Because of this, domain names were developed and used to identify entities on the Internet rather than using IP addresses. What is a Domain Registrar?
The domain registrar is a company that registers a domain name on your behalf, and then gives you full access to that domain name. The key with registrars is to only use respectable and trustworthy companies. You really don’t want to run into any domain problems further down the line — when your website’s brand is already established and losing the domain would mean trouble. Always register your domain name yourself. If someone else registers the domain, you’re giving them a hold over you and your website. If you ever want to move away from their services, you can encounter trouble in terms of them not being too eager to transfer the domain over to you and give you full control of it. You can search for and register your domain name using Arosoftware's domain name registrar TPP. Click here for more information
Tips on choosing a Domain name for my Business:
Your domain name is your identity on the web; you want to make sure you choose a name that not only fits your business, but is also easy to find and promote.
- Make it easy to type
- Keep it short & simple; preferably with fewer than 15(-ish) characters
- Use keywords that describe your business
- Avoid numbers and hyphens no hyphens, no underscores, no complicated words as part of the domain, or any other punctuation
- Be memorable
- Research it - make sure it isn't trademarked, copyrighted or already being used. Whenever you have a nice domain name idea and you’re just about to register it, simply google the name and look through all of the first and second-page results. What you’re looking for are businesses that already use this name and (seemingly) operate in a similar market or niche.
- Use an appropriate domain name extension (TLD) Extensions are suffixes, such as .com .com.au or .net, at the end of web addresses.
- Set Your Domain to Auto-Renew. Most commonly, everyone registers their domain names for either 12 or 24 months.
What is DNS? The Domain Name System (DNS) is the phonebook of the Internet.
What does DNS & DNS Hosting mean?
A DNS (Domain Name System) is the internet’s telephone book. It provides the translation of a Domain Name such as arosoftware.com into a number which the internet network uses to direct your request to where it has got to go. The DNS will direct your domain to the location of your website code, which allows your unique website to display on your domain on the internet. If you intend to use your Domain Name for either email or a website you need 'DNS hosting'. DNS hosting is sometimes provided with Domain Name Registration at no extra charge, however, usually the domain name registration fees will be higher to ‘include’ DNS hosting fees. It is convenient to use the same provider for DNS hosting and website hosting. This makes management and fault finding easier.
Can Aro host my DNS?
If you are a new client of Arosoftware we include DNS hosting in your subscription package upon signing up. If you have recently purchased a new domain, you can forward us your domain registry login credentials and we can take care of the DNS migration process on your behalf.
If you already have a DNS host and still wish to migrate your DNS to our services, a migration process will need to take place to ensure all of your records are transferred over to us. This may incur a migration cost. If you would like to migrate your DNS over to us, please send an email to
support@arosoftware.com informing us about your decision.
What is an SSL Certificate and do I really need one?
An SSL certificate is a type of digital certificate that provides authentication for a website and enables an encrypted connection making it more secure for users of these websites. Any websites without the SSL certificate will remain http while those with encryption will show https in users’ browsers. Google is pushing all webowners to implement SSL certificate on the sites. The aim of Google is to become a trusted Search Engine therefore showing sites with an SSL at the top of their search results. Not only will not having SSL certificate mark you down in the search rankings, Google’s approach will negatively impact your trust rating with Internet users. Even if your website does not collect sensitive data, which most Real Estate website do not, the idea of dealing with a site that is “Not Secure” will be unsettling with the visitor. Even worse, if their browser shows a warning page that they need to navigate beyond, he/she will have second thoughts. The probability of visitors abandoning your website will be much greater if it is labeled “Not Secure”.
What is Going Live?
Going live translates to making your website operational and visible to the public. Maybe your new website built by Aro is now able to be seen by web users or your old website is being replaced with a website built by Aro. Either way, we will request instructions from you to make your website live. The normal process is as follows:
- Our web developers will send you a draft of your website for approval
- Once approved, we will book in a training session with our support team so that you are taught what can be changed by you and where to make changes.
- After the training session, you may want to take some time to make the finishing touches
- When you are ready, send us an email asking us to make your site live. **We will only make website live between Monday to Thursday so that our support team are on hand in case of any issues.
After the required changes have been made, the new website should be live within 24 hours.